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Angelina Jolie For Louis Vuitton

{Yes this is pretty old news }


Louis Vuttion runs an ad campaign for most of its classic monogrammed bags called "Core Values" It is much different than other flashy campaigns as it usually has the big names of Hollywood in a very down to earth and realistic way.Another common feature is that the amazing Annie Leibovitz shoots them.


Around the 13th of June, they released their latest 'Core Values' campaign with Angelina Jolie. 






The 2011 'Core Values' campaign was shot in Cambodia, which is a really special place for Anjelina Jolie, which she first visited in  2000 for her role as Lara Croft and  returned on humanitarian missions. She later on adopted her first child Maddox from an orphanage here.

But one thing that is a little off is that fact that the bag shown in the ad (Anjelinas`s own) - The Louis Vuitton ALTO is about six years old and is no longer available. I checked the site for it, as i wanted to see the price and it did not show up!


But rumours are since she loves this bag so much, Louis Vuitton might re-introduce it.


Pietro Beccari, LV's executive VP, says they're considering a "re-edit" of it.




She sits in a traditional wooden boat in the province of Siem Reap.
I read that  four of her six children who came along to the set and had to be 'shooed' away by photographer Annie Leibovitz. :D



Another rumour is that she was paid around $10 Million for her time, it has however been confirmed that she has donated  her fee to charity, most likely the Maddox Jolie-Pitt Foundation, which the couple founded to aid community development and conservation in Cambodia.


I have to admit here that I am not a big ANGIE fan, nor am I on TEAM ANGIE..(Team JEN is more like it) but there is something about the ad (and possibly Annie Leibovitz `s photography) that is making me warm upto her. And maybe the Team Jen vs Angie thing is fading away.
Anyway, I really like the earthiness that comes through in this picture. Even though it was said that she wanted a no-make up look, a heavy smokey eye is visible. Maybe it was photo shopped later on, but either way it still looks subtle and light.
I love how the lush greenery of the background contrasts with the dullness of her clothes. It actually brings out the greenery strikingly. And her face is striking enough for itself.

I found a SNEAK PEEK of her journey in Cambodia on the LV site. (definitely see a little smokey eye there..!)


The Core Values campaign runs along with Louis Vuitton`s other seasonal fashion campaigns.
Some of the other exceptional ones have been..




Andre Agassi & Steffi Graf
with a Louis Vuitton Speedy and in the back is I THINK a Louis Vuitton Sirius



Sean Connery


Bono with Wife Ali Hewson


Catherine Deneuve



Keith Richards





PELE, MARADONA & ZIDANE


See how Zinedine Zidane`s bag is visible with a Z.Z monogram :)

Annie Leibovitz  herself with legendary dancer Mikhail Baryshnikov (Sex and the City, last season, the artist)

I really like how in all pictures the bags/luggage is nonchalantly placed, and its not in your face like BUY BUY BUY, NOW!!


Which is YOUR favourite 'Core Values' picture?

btw, please have a look at some of annie leibovitz`s photography, it is very interesting to see how she captures mega famous people in intimate and quirky ways.
(couldnt find a site which had all her shots so linked to Google images, sorry!)

IN OTHER NEWS:  Aishwariya Rai Is pregnant. Wow. Shocking.
How exactly is she supposed to shoot for 'Heroine' which is supposed to be ultra risque and scandalous a role while she is all pregnant and pudgy!?